QR and BIDI Codes
The digital entry key to specific content or locations
The use of 2D codes with encoded information (QR codes or BIDI codes) allows the user to directly access certain content by scanning the code with their device, without the need to type a complete online address.
In addition to allowing users to access certain content from any location or context, a series of data can be extracted from the QR codes created by eNubes, such as the number of unique users, the total number of visits, or the average browsing time, which is very useful information for companies that need to measure the results of their marketing actions.
QR codes are currently the standard for access control and links to online content
Our Solution
Their use is especially linked to physical spaces (events, business cards, shop windows, signage…), thus serving as a bridge between the printed code and the online content behind it. The ease with which the public can scan a QR or BIDI code from their mobile or tablet and access this content increases the number of visits, as there is no need to open the browser and type a full web address.
Some of the most common uses for these codes are:
- Exclusive content on press pages, specific locations, or roadshows
- Inclusion of vCard in printed business cards
- Automatic identification in event access control
- Direct access to Web pages and MicroSites
- Contextualized video viewing
- Content download
- Access to a survey or registration form
RELATED
Noctua QR Application
We collaborate hand in hand with our clients, building relationships of trust from the very beginning
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